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Technical Sales Manager Jobs

If you’re a technical sales professional looking for your next technical sales manager role, browse the jobs below to see the roles we’re currently recruiting for.

Alternatively, submit your CV for one of our recruitment consultants to review, and we’ll get back to you with potential roles.

Technical Sales Manager Job Description

Technical sales managers sell technical goods throughout an area or region. They are responsible for visiting sales leads and potential clients and pitching their company’s product or service.

Often managing or working with other sales engineers, technical sales managers will need to be knowledgeable about the technical sector they work in and be able to talk comfortably about a product or service they’re selling. Technical sales managers are usually in charge of a region or group of potential clients, working towards sales targets to create as much revenue as possible for their company.

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Salary Survey for Technical Sales Manager Jobs 2024

  • Average Salary: The average base salary for TSM positions in the UK sits around £62,000, with significant variations depending on industry, experience, company size, and location.
  • Salary Range: Base salaries typically range from £48,000 for entry-level TSMs to £90,000+ for seasoned professionals with proven track records leading technical sales teams and exceeding targets.
  • Commissions and Bonuses: Many TSM roles offer lucrative commission structures linked to achieving or exceeding sales targets, particularly in technology-driven industries, potentially doubling or tripling the base salary. Performance-based bonuses are also common, further boosting earnings.
  • Location: London attracts the highest average salaries, followed by major cities like Edinburgh, Manchester, and Bristol. Salaries tend to be lower in smaller towns and rural areas.
  • Industry: Industries like Technology, Telecommunications, and Engineering typically offer higher salaries due to complex technical products, competitive landscapes, and larger deal sizes.
  • Experience: Extensive experience leading technical sales teams, possessing strong technical knowledge of the industry, and achieving consistent results are crucial. Excellent communication, leadership, and negotiation skills are highly valued.
  • Qualifications: Possessing relevant technical certifications (e.g., industry-specific accreditations) or an MBA can enhance earning potential, as does proven success in specific industry segments.

Salary Ranges for Technical Sales Manager Roles in 2024

Detailed breakdown of salary data from various sources:

According to Glassdoor, the average base salary for Technical Sales Managers in the UK is £58,000, while National Technical Sales Managers earn an average of £65,000.

Hays lists a salary range of £55,000-£80,000 for TSM positions, with experienced professionals earning up to £95,000 or more.

Meanwhile, Totaljobs reports an average salary of £64,000 for Technical Sales Manager jobs, with a range of £58,000-£85,000.

Additional Factors:

  • Company Size: Larger companies generally offer higher salaries and more extensive benefits packages compared to smaller enterprises.
  • Benefits: Benefits packages vary greatly and may include health insurance, pension plans, company cars, stock options, travel opportunities, and leadership development programs.
  • Team Size and Performance: Leading larger technical sales teams and consistently exceeding targets significantly impacts earning potential.
  • Technical Expertise: Deep understanding of the specific industry's technical landscape and its application to client needs is crucial for success.

Industry-Specific Considerations:

  • Technology: High demand for technically skilled sales professionals, especially in areas like cloud computing and cybersecurity, can lead to increased earning potential.
  • Telecommunications: Complex solutions and competitive landscapes create a lucrative environment for experienced TSMs with relevant technical knowledge.
  • Engineering: Understanding of engineering principles and ability to translate them into client solutions is valuable, and certifications can enhance earning potential.

The UK market for Technical Sales Managers presents a lucrative opportunity for experienced professionals possessing a combination of technical knowledge, sales expertise, and leadership skills. Although base salaries may differ due to several factors, the potential for commissions, bonuses, and advancement in a dynamic field makes it an exciting and financially rewarding career path.

What Makes A Good Technical Sales Manager?

The best technical sales managers will have mastered the art of consultative selling to current and potential clients by really understanding business needs and what their own company has to offer. With problem-solving natures, high-performing technical sales managers will be able to spot opportunities to pitch a product or service to a partner business.

Strong technical knowledge will allow the highest performing technical sales managers to be able to explain the value of their company’s proposition, discussing the costs vs benefits of other products on the market.

Looking to Recruit a Technical Sales Manager?

Aaron Wallis Sales Recruitment are a specialised sales recruitment agency with over 10 years experience recruiting technical sales staff across a wide range of industry sectors. We can manage your recruitment process for you to ensure you find a technical sales manager who will really deliver for your business.

If you are a company looking to recruit in the technology sector, we offer Technology Sales Recruitment services here, or even more specific, IT Sales Recruitment or SaaS Sales Recruitment

The Benefits of Recruiting with Aaron Wallis

  • 12 Months Rebate
  • Assigned Dedicated, Experienced Account Manager
  • Psychometric Profiling
  • Bespoke Interview Questions
  • Fixed Price Recruitment Service
  • Candidate Ability & Skills Testing

To place your sales vacancy with Aaron Wallis, click to call: 01908 061400 or submit a vacancy now.

Lucy Burrows, Aaron Wallis Sales Recruitment

About the author

Lucy Burrows

Lucy is a diligent and stealthily competitive recruiter passionate about delivering clients’ expectations and helping candidates perform their best in interviews.  She thrives on ensuring that the role is suitable for every candidate and hearing about the successes of her placements.  Her content is straightforward, easy-to-read advice focused on first interview tips.

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George came recommended by a colleague and has been a pleasure to work with. He was great at updating us on his progress and ensured a great experience for both client and candidate.

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We appointed Aaron Wallis in February and the successful candidate, out of the six which Aaron Wallis introduced, was able to join Alphametrics before the end of April. The whole process took less than three months. I would recommend Aaron Wallis' services to others without hesitation.

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As always we were extremely impressed with Rob's understanding of the role and our specific needs.

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Thank you for your dedicated help during the recruitment process - we came to you after unsuccessfully searching elsewhere, and hired, not one, but two! Quick response times, and a really personal approach, without being pushy.

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I have used Aaron Wallis to fill a number of our Sales Development Manager roles and I have found them to provide a very professional service. I will use their services again in future recruitment campaigns.

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Very professional service and will certainly be in contact for future recruitment.

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I just wanted to thank you for your help with our recruitment process which went very smoothly and has – we hope – found us just the person for the job!

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We were impressed not only by the quality of candidates you found for us but also the level of information, preparation and qualification you put into the process. You continually kept us informed of each person’s feelings about the process, which is very important but often overlooked. I am looking forward to working with your company again in the future.

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Generally good standard of candidates. Especially liked the personality profile. Overall good value for money and will certainly use you again.

Managing Director, Medicash

In an industry where people over promise and under deliver, Rob and his teams have consistently provided a high-quality service. It is great to deal with someone that has an excellent understanding of UK industry, and a passion for sales.

Sales Manager, TR Fasteners

Giles is highly professional and was a pleasure to work with. He achieves excellent results through his personable skills and tenacity. I have no hesitation in recommending Giles to anyone who considers employing his services.

Commercial Director, G4S Government & Outsourcing Solutions

Rob’s knowledge of the recruitment industry and his thoughts and how to make it better for his clients have always been eye opening. I would recommend Rob to anybody who is looking for a professional, knowledgeable and flexible recruitment specialist.

CEO, Friday Ad Online Services

Understood the type of person we were looking for and good follow ups - not too frequent.

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Sophie did a great job at understanding our business and our needs, she is extremely professional and we hugely benefitted from her experience and expertise.

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I could not suggest anything I would like you to do better. The service you provided materially exceeded my expectations. I would especially like to commend Simon Bonner; he is easily the best recruitment consultant I have ever dealt with. I particularly valued his advice and guidance throughout the recruitment process. 

UK Sales Manager, BTS Holdings Limited 

I found Aaron Wallis to be very professional and efficient, taking time to understand the role and the type of candidate we were looking for. The candidates they put forward met our criteria and were of a high standard. The service they provided was exemplary and I would have no hesitation in recommending them, and will certainly consider using them again in the future.

HR Assistant, Fischer Connectors Ltd

Rob is a true recruitment professional that goes the extra mile that I have never experienced from any other recruitment agency before. If you need sales people call Rob or someone in his team, as they really are experts in sales recruitment.

Sales Director, Inside Business

Thanks for all your help during the recruitment process. I have been extremely impressed with Aaron Wallis especially when compared to other agencies we have dealt with. I really felt you grasped the type of person we required and found strong candidates.

UK Sales Manager, Nexcom

I have always found Rob to be very knowledgeable about our industry sector, and it is refreshing to see after all of these years that Rob continues to quickly and accurately understand my requirements.

HR and General Manager, THK

Since joining DSGi, Rob has been a supplier of permanent staff and has performed to an extremely high standard, successfully filling 98% of roles he has worked on. If anyone is looking for a good sales and marketing based consultancy with an informal yet professional approach, I would recommend Rob.

Senior Recruitment Consultant, DSG International

Giles Phillips is a rare find in the minefield of sales recruitment; an honest and thoughtful recruiter who considers the needs of both the client AND the candidate to create perfect role matches. I look forward to working with him again in the future.

Marketing Director, City of London Police

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Excellent experience. Knowledgeable staff and really went the extra mile. Found my ideal position and I couldn't be happier. Special shout out to Sam and George: who made the process smooth and easy for me. Highly recommend.

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M. Owusu, Candidate

Wanted to say a huge thank you to Simon Bonner who has just helped me secure my new role. He was one of the most professional recruiters I have ever worked with he was supportive really quick at replying and really put me at ease.

J. Marcinkiewicz, Candidate

The most professional recruitment agency I've ever worked with. Robert Scott was extremely proactive and send me a detailed briefing before each interview, ensuring I was well prepared.

D. Bermant, Candidate

Aaron Wallis is an outstanding recruitment agency specialising in high calibre sales positions. I was working directly with Darren Dewrance who went above and beyond my expectations in sourcing me my perfect role. I was kept in regular communication with Darren and he worked extremely hard to secure my dream job. Highly recommended and Thanks Darren for all your expertise and hard work.

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Perfect from start to finish. Simon deserves a shout out. Best recruiter there is. If you need a job, this guy will get you one. He's like the super man of recruiters. Top man, can't recommend him enough.

M. Crisp, Candidate

Very polite and friendly and was very helpful finding me my next new role.

K. Craggs, Candidate

The detail put into the preparation for interviews and the detail of the job description was first class. Rob and Simon in particular are amongst the best I've ever dealt with.

K. Peacock, Candidate

Very good advice and support was given during the course of the interviewing process. Potential job seekers would be well advised to use this company whilst looking for their new career.

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D. Pinder, Candidate

Aaron Wallis Sales Recruitment are a very friendly and professional recruitment organisation who listen to your needs, work with you and act on your behalf which sets them apart from many of their competitors who in my experience are willing to throw anything at you. We discussed my history, my preferences and my wishes - one opportunity was introduced. It was perfect. I start at the end of June.

R. Buckley, Candidate

Simon was knowledgeable on his clients history, background and what their requirements were and he worked around time zones, holidays and a pandemic to get the right result.

J. Tooze, Candidate

Aaron Wallis (and in particular Rob Scott) have been fantastic throughout the recruitment process, and even a few months down the line, still continues to care. Rob clearly cares about each individual and has a wealth of knowledge and expertise, which shows in the work he does. Each candidate is not just a number, and the support received from Aaron Wallis has helped me get a career which I truly enjoy.

M. White, Candidate 

I would highly recommend thank you to Darren for helping me secure my new job role! Excellent service all round!

G. Thompson, Candidate

Managed to get me placed within a week! Really friendly and easy to deal with. Always available for a call and my biggest challenge was I was in work at the time I was looking for my next opportunity (which is stressful) but Sam made that easy.

P. Fitzsimons, Candidate

I would highly recommend Aaron Wallis Recruitment, Darren was extremely helpful and provided me with plenty of advice and support throughout the whole process.

D. Bretherton, Candidate

Sophie has been fantastic and always so attentive, highly recommend.

T. Ashbourne, Candidate

George is a fantastic recruitment agent and provides a great service. It was a pleasure I thoroughly recommend George to anyone.

C. Beaugie, Candidate

Rob was really helpful when I was putting together a presentation for the second stage interview. Overall their communication was great and kept me updated of any progress

J. McGrattan, Candidate

Sam was by far the most professional and helpful of any individual I've ever dealt with through a recruitment agency. He was supportive and thorough throughout the process. He definitely goes the extra mile for you. A pleasure to deal with. I would highly recommend him. An asset to Aaron Wallis

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I have to say coming across and having dealings with Aaron Wallis proved to be very successful. Being highly experienced did not seem to count for much during my job search bit a conversation with Robert Scott gave me a real confidence boost and enabled to get a position at the age of 63. Great service!!!

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Fantastic service, helped me find my ideal job quickly and smoothly. Would highly recommend them.

C. Caine, Candidate

Wanted to say a huge thank you to Simon Bonner who has just helped me secure my new role. He was one of the most professional recruiters I have ever worked with.

J. Marcinkiewicz, Candidate

Sophie contacted me about a role explained the details clearly and made sure I was ready for the interview. She kept in touch every step of the way till I started the job. Thank you Sophie for a great experience.

S. Powell, Candidate

Sophie helped me secure a new role I have been searching for. She took her time to explain clear and concisely all I needed to succeed at the interview stage. Thanks again Sophie!

O. Oladejo, Candidate

I can honestly say that the time and expertise you gave me was way beyond any other recruitment consultant I dealt with. You are a rarity in your industry.

S. Akers, Candidate

I had the absolute pleasure of working with George Humphries on finding a placement best suitable for me.

A. Van Der Mescht, Candidate

I have to say using Aaron Wallis Recruitment has been nothing but an absolute pleasure. I've used many agencies over the years as the client and the candidate and its not always been a pleasurable experience!

L. Knowles, Candidate

Good swift process with Aaron Wallis, informative regarding the role and the process was moved at a good pace with healthy interaction. Would recommend them to anyone pursuing a change.

S. Bartlett, Candidate

George Humphries was a complete professional at every point, from our first phone conversation to his “good luck tomorrow” text on Sunday before I started in my new role.

E. Fry, Candidate

The Recruitment agent I used, Simon, was extremely helpful and really went the extra mile to ensure all of my questions were answered, and that I felt as comfortable and prepared as possible. Very professional company and would definitely recommend to others. Thank you Aaron Wallis!

A. Callaby, Candidate

A great recruitment company to work with. Excellent experience with Aaron Wallis through the entire recruitment process. The team was really professional and extremely helpful. Darren was a pleasure to work with. He was friendly, supportive and gave me great advice. Thank you very much!

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Fantastic customer service, communication was brilliant, happy polite people to talk to, made everything a lot easier and smoother. Thank you for all your help getting me back in the work force, Keep up the good work :-)

K. Everitt, Candidate

Professional and responsive from start to finish. I would highly recommend. Special thanks to Sophie J for her help and support throughout.

N. Leney, Candidate

Darren at Aaron Wallis was really encouraging and helpful. He was very responsive and regularly made phone calls to explain the job opportunities available, and guided me through the application process.

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