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Ultimately this is what the company are hiring! You would be amazed at how many senior personnel struggle to detail more than about four or five strengths – they’ve never analysed themselves in this way.
Basic sales: Sales is about features, examples and benefits. What is good about the product, how does it work, what’s in it for me and how will it improve my life! Imagine a beauty product demonstration sale in a department store – full of features, examples and benefits. When you sell your strengths at interview you must do so in the same way.
Everyone, yes everyone, without fail at interview is hard working, committed and a great timekeeper. All salespeople are continuously over their targets and the highest performers in their sector. All accountants have saved more money and improved processes. These are all words – features without examples or benefits - so how do you differentiate yourself? Quite simply sell yourself as a product.
See Selling Yourself at a Sales Interview for further advice
Submit CV
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Got a question, problem or want some information?
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Tel: 01908 061400
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