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Profile for Rob Scott, Managing Director of Aaron Wallis Sales Recruitment

The best interviews are a two-way process, and your interviewer will be expecting you to ask some questions. In this guide, we’ll explain what questions to ask the interviewer and why doing so is essential.


Why should I ask questions in an interview?

If you’re genuinely interested in a new position, you’ll be bursting to know all about the role, who your manager might be and what the culture of the new business is. And your interviewer will be expecting you to ask at least some of these things.

If you sit there and merely answer and don’t ask, you’ll not only appear like you haven’t prepared thoroughly for the interview, you’ll look like you hardly care less about the job anyway.

You certainly won’t come across as an enthusiastic recruit who’ll make a great addition to the new sales team, and the chances are you’ll be heading out of the door empty-handed.


When should I ask questions during the interview?

Normally, you’ll be asked at the end of the interview if there’s anything more you’d like to know, but that’s not to say you shouldn’t ask anything during the meeting if the opportunity arises.

Don’t throw in a question every minute but strike a balance so that you’re developing a two-way conversation with the interviewer. Studies have shown that successful interviews are more balanced than you may imagine; typically 60% is the interviewee speaking and 40% the interviewer.

When the interviewer has finished exploring all he or she wants to know about you, that’s normally when they’ll say: “So, is there anything you’d like to ask me?” This is both a ‘golden opportunity’ to close and also to come up with something other than: “Err, no I think we’ve covered everything. Thanks very much.”

It is imperative to prepare at least two questions, perhaps things you would like clarified that you discovered during your research for the role. The best ones are always open-ended questions which means avoid asking something that the interviewer can simply answer with ‘yes’ or ‘no’.

Also, don’t ask at this stage of the hiring process about salary or benefits. Those will be discussed later, presuming you progress.

With all that in mind, here are some examples that you can switch up to reflect the role you’re going for.


Ten questions to ask at the end of an interview
 

1) Can you tell me about the culture of the company?

You can bet that any interviewer worth their salt will have been trying to establish if you’re a good fit for the culture at their company.

Well, now’s the opportunity for you to ask them about the culture so you can decide for yourself. This might give you some extra insight that was not in the job description or didn’t emerge during your research.


2) What are the biggest opportunities facing the company/department right now?

This question shows you’re keen to seize the initiative and help the company move ahead. Understanding where the company focus might be in the short-term is an opportunity to show how you can support it. For example, if it emerges revenue growth is an immediate target, you can advise that you’re adept at upselling to existing clients.


3) Please tell me what you think are the most important qualities for someone to excel in this role?

If the interviewer replies with a list of three things that you know you’re useless at, you might feel a little crestfallen. But don’t despair! Humility might be the one quality the interviewer forgot to mention! Joking aside, the answers here will give you an ideal opportunity to reinforce to the interviewer why you’re such a great fit.


4) How can I, in this position, help the organisation meet its goals?

This is particularly good for sales interviews. Asking this shows you’re not only eager to be set and meet targets, but also that you’re keen to understand how you can help the organisation meet its broader goals being part of the team. Showing that you want to be a proactive team member is generally well received.


5) What is the history of this role?

By asking this, you want to know if this is a brand-new position, or if someone held the role before. If so, what happened to them? It will kick-off a discussion with the interviewer about their reasons for (hopefully) hiring you. If the previous person failed, why? Maybe they got promoted, so you’d like to emulate them. If it’s a new position, what was the strategic thinking behind creating it?


6) What are the long-term ambitions of the company?

This question has two purposes. Firstly, you genuinely should be interested in the company’s long-term ambitions. Secondly, you can tally your own ambitions to those of the organisation to demonstrate that you will not settle for standing still.


7) What keeps you working here?

This might seem like an impertinent question, but it’s a good one because the interviewer should outline what’s good about working for the company, allowing you to further evaluate the ‘cultural fit’.


8) Please tell me more about the day-to-day responsibilities of the role?

This gives you more insight into the ‘nitty-gritty’ of the job and what skills and experience may be required, giving you the chance to reinforce how good a fit you are.


9) What sort of career progression would be on offer at this company?

Generally, if you’re working in a sales environment, you need to show ambition. If you don’t, you’re hardly likely to come across as a salesman who pushes hard to get results. It tells the interviewer you want to work hard, and that if you do you hope to be rewarded by being able to stretch your skills.


10) What are the next steps from here?

This is a perfectly acceptable closing question to ask right at the very end, even if the interviewer appears keen to wrap up. You need to know the timeline, so you can follow up appropriately.



Asking the right questions to the interviewer will increase your chance of success

Don’t mess up the opportunity to grab your dream job. Prepare thoroughly for your interview by being ready to not only answer every question to the best of your ability, but by having some killer questions up your sleeve as well.

 

 


About The Author


Simon Bonner, Associate Director at Aaron Wallis

Simon Bonner

Associate Director at Aaron Wallis Recruitment

Simon is an Associate Director of Aaron Wallis, a national recruitment agency specialising in sourcing sales and marketing staff. Prior to joining Aaron Wallis, Simon spent 10 years in selling electronic security products, giving him first-hand insight into the mind of top sales performers.

Since then, Simon has spent nearly a decade recruiting for both blue-chip businesses and SMEs alike, giving him a wealth of experience to guide both candidates and employers recruitment journeys.

Find out more about Simon here.

 

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I have always found Rob to be very knowledgeable about our industry sector, and it is refreshing to see after all of these years that Rob continues to quickly and accurately understand my requirements.

HR and General Manager, THK

I have used Aaron Wallis to fill a number of our Sales Development Manager roles and I have found them to provide a very professional service. I will use their services again in future recruitment campaigns.

HR Business Partner, Greene King

Aaron Wallis has continuously provided us with suitable candidates that have been proactively sourced. Having used countless recruitment companies, Aaron Wallis are the only company that I can count on to deliver.

Managing Director, JARK Healthcare Recruitment

Since joining DSGi, Rob has been a supplier of permanent staff and has performed to an extremely high standard, successfully filling 98% of roles he has worked on. If anyone is looking for a good sales and marketing based consultancy with an informal yet professional approach, I would recommend Rob.

Senior Recruitment Consultant, DSG International

Thanks for all your help during the recruitment process. I have been extremely impressed with Aaron Wallis especially when compared to other agencies we have dealt with. I really felt you grasped the type of person we required and found strong candidates.

UK Sales Manager, Nexcom

We were impressed not only by the quality of candidates you found for us but also the level of information, preparation and qualification you put into the process. You continually kept us informed of each person’s feelings about the process, which is very important but often overlooked. I am looking forward to working with your company again in the future.

Commercial Director, Incentive Facilities Management

Giles Phillips is a rare find in the minefield of sales recruitment; an honest and thoughtful recruiter who considers the needs of both the client AND the candidate to create perfect role matches. I look forward to working with him again in the future.

Marketing Director, City of London Police

I really liked the YouTube presentations which made the service seem both simple and accessible. The company came to see me, and my management team, at short notice to present their service and I liked the support and advice that I received about maximising the results from the applicant.

Managing Director, Leisuresec plc

Giles is highly professional and was a pleasure to work with. He achieves excellent results through his personable skills and tenacity. I have no hesitation in recommending Giles to anyone who considers employing his services.

Commercial Director, G4S Government & Outsourcing Solutions

Rob’s knowledge of the recruitment industry and his thoughts and how to make it better for his clients have always been eye opening. I would recommend Rob to anybody who is looking for a professional, knowledgeable and flexible recruitment specialist.

CEO, Friday Ad Online Services

In an industry where people over promise and under deliver, Rob and his teams have consistently provided a high-quality service. It is great to deal with someone that has an excellent understanding of UK industry, and a passion for sales.

Sales Manager, TR Fasteners

I found Aaron Wallis to be very professional and efficient, taking time to understand the role and the type of candidate we were looking for. The candidates they put forward met our criteria and were of a high standard. The service they provided was exemplary and I would have no hesitation in recommending them, and will certainly consider using them again in the future.

HR Assistant, Fischer Connectors Ltd

Understood the type of person we were looking for and good follow ups - not too frequent.

Managing Director, bigHead Bonding Fasteners Ltd

We appointed Aaron Wallis in February and the successful candidate, out of the six which Aaron Wallis introduced, was able to join Alphametrics before the end of April. The whole process took less than three months. I would recommend Aaron Wallis’ services to others without hesitation.

Chief Financial Officer, Alphametrics

Rob is a true recruitment professional that goes the extra mile that I have never experienced from any other recruitment agency before. If you need sales people call Rob or someone in his team, as they really are experts in sales recruitment.

Sales Director, Inside Business

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ABOUT OUR SALES RECRUITMENT SERVICE

Less than two weeks after joining Aaron Wallis I was offered my new job. I got a £10,000 rise in my basic salary, car allowance, a laptop and many other perks, which will help to further my career. I definitely would not have found my dream job without the help of Aaron Wallis.

C. Hoy, Candidate

Aaron Wallis helped me secure a position I really wanted. Giles saught to keep me updated with all the details preceding interviews and after with feedback. I would highly recommend Giles and Aaron Wallis Sales Recruitment.

L. Taylor, Candidate

Really excellent experience dealing with Aaron Wallis. Liam Oakes who helped me get a great job was brilliant. Kept me up to date during the process and offered great help and advice, and a thoroughly nice guy. Highly recommended!

J. Hathaway, Candidate

Very good advice and support was given during the course of the interviewing process. Potential job seekers would be well advised to use this company whilst looking for their new career.

R. Speakman, Candidate

Aaron Wallis (and in particular Rob Scott) have been fantastic throughout the recruitment process, and even a few months down the line, still continues to care. Rob clearly cares about each individual and has a wealth of knowledge and expertise, which shows in the work he does. Each candidate is not just a number, and the support received from Aaron Wallis has helped me get a career which I truly enjoy.

M. White, Candidate

Aaron Wallis Sales Recruitment are a very friendly and professional recruitment organisation who listen to your needs, work with you and act on your behalf which sets them apart from many of their competitors who in my experience are willing to throw anything at you. We discussed my history, my preferences and my wishes - one opportunity was introduced. It was perfect. I start at the end of June.

R. Buckley, Candidate

Fantastic service, helped me find my ideal job quickly and smoothly. Would highly recommend them

C. Caine, Candidate

I've had a really good experience working with Giles Phillips at Aaron Wallis. From initial contact to the finer details of securing the job, he has been very professional and a pleasure to work with.

M. Shutt, Candidate

Perfect from start to finish. Simon deserves a shout out. Best recruiter there is. If you need a job, this guy will get you one. He's like the super man of recruiters. Top man, can't recommend him enough.

M. Crisp, Candidate

I can honestly say that the time and expertise you gave me was way beyond any other recruitment consultant I dealt with. You are a rarity in your industry.

S. Akers, Candidate

Aaron Wallis have provided me with an excellent service, Giles went out of his way to help me preparing for my interview and supported me through all the processes. If you need an agency to give you a fully professional and consultative approach to finding you a new career move, the Aaron Wallis can certainly provide this for you.

D. Richards, Candidate

Good swift process with Aaron Wallis, informative regarding the role and the process was moved at a good pace with healthy interaction. Would recommend them to anyone pursuing a change.

S. Bartlett, Candidate

Excellent service, very professional and friendly, would and have, recommended Aaron Wallis.

E. Heley, Candidate

Excellent experience from first contact to ultimately securing a suitable placement. Giles looked after me in a very professional and friendly manner. He used his expertise and experience to ensure I was put forward for the most suitable positions for my skill set and found me a new role very quickly. I can't recommend Aaron Wallis Sales Recruitment highly enough.

M. Green, Candidate

The Recruitment agent I used, Simon, was extremely helpful and really went the extra mile to ensure all of my questions were answered, and that I felt as comfortable and prepared as possible. Very professional company and would definitely recommend to others. Thank you Aaron Wallis!

A. Callaby, Candidate

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